Sinulog Festival has long stood as one of Cebu’s most vibrant expressions of faith, identity, and cultural pride. Each year, the festival brings together communities to honor Santo Niño through spirited dance, color, and devotion, including Toledo City.
In this tradition, Atlas Fertilizer Corporation (AFC) continues to take part in the celebration, embracing its role not only as an agricultural partner to Filipino farmers, but also as a supporter of Cebu’s rich cultural heritage.
AFC’s SINULOG CONTINGENT: TRIBU ABUNO
Held on January 25, 2026, AFC’s street dancing contingent, Tribu Abuno, derived from the Cebuano word for fertilizer, symbolizes AFC’s deep roots in agriculture and its commitment to nurturing growth. Tribu Abuno’s performances creatively weave the themes of farming, bounty, and community—visually interpreting how fertilizers play a vital role in sustaining livelihood.
Tribu Abuno performed their ritual dance together with drumbeaters starting from Toledo City Sports Center, to Lebumfacil Street, Leaton School, D.Macapagal Highway, Toledo City Plaza, to St. John De Sahagun Church on the afternoon. Their vibrant costumes echoed the colors of the soil, crops, and landscapes enriched by AFC products, while their choreography mirrors the rhythms of planting, harvesting, and thanksgiving for Santo Niño.
AFC’s SINULOG FLOAT
Atlas Fertilizer Corporation (AFC) proudly presents its Sinulog Float as a tribute to Sinulog Festival. The surrounding colorful plants and foliage echo the theme of growth and prosperity, reflecting how AFC supports farmers in achieving thriving harvests. Meanwhile, the woven-pattern base, resembling a traditional harvest basket, symbolizes the fruits of labor that fertilizers help bring to life.
Through this float, AFC seamlessly connects the essence of Sinulog with its mission—celebrating devotion while championing growth, sustainability, and Filipino farmers.
Sto. Niño Template
AFC’s deep love and devotion to our beloved Señor Sto. Niño shine simply and brightly through the vibrant floral displays in front of St. John De Sahagun Parish. This meaningful gesture reflects our commitment to beautifying the venue where talented dancers showcase their artistry in honor of the festival.
By enriching the ambiance of this grand celebration, AFC not only supports the spiritual and cultural significance of the event but also strengthens the Atlas brand’s presence among onlookers and participants of this cherished religious tradition in Toledo City, as we center the logo of the company along with its decoration.
